Did you know that Southeast Asia’s digital economy is expected to surpass $300 billion by 2025[1]? For Chinese companies eyeing international growth, this presents an unmissable opportunity. But how can your business effectively navigate new markets, build key partnerships, and connect with the right government officials? As one of Asia’s leading platforms for innovation and global business, BEYOND Expo offers the best gateway in Asia and provides direct access to decision-makers and industry giants, making it the ideal launchpad for Chinese enterprises looking to scale globally.
Forging Pathways for Chinese Companies in Southeast Asia
In July 2024, BEYOND Expo spearheaded a transformative delegation of Chinese entrepreneurs to Indonesia and Malaysia. The delegation engaged in in-depth discussions with top local businesses and senior government officials, laying the foundation for future collaborations. This initiative enabled Chinese enterprises to gain invaluable insights into the Southeast Asian market and create long-term networks, ensuring a stable entry point into the region.
Exclusive Meetings with Southeast Asia’s Powerhouses
During the visit, BEYOND Expo facilitated high-profile meetings with influential business leaders. One standout was the engagement with Agung Sedayu Group, one of Indonesia’s largest real estate developers, where discussions were led by founder Sugianto Kusuma and CEO Alex Kusuma. These talks unlocked opportunities in Jakarta’s booming property sector.
In Malaysia, BEYOND Expo collaborated with the Sunway Group, a conglomerate known for its influence across real estate, construction, education, healthcare, and hospitality. The China-Malaysia Tech Enterprise Exchange Meeting, co-hosted by BEYOND Expo and Sunway iLabs, saw delegates exploring future partnerships with Sunway’s leadership, including Evan Cheah, CEO of Digital and Strategic Investments. These meetings underscored the role of cross-border collaboration in driving innovation and growth across industries.
Government Support: The Key to Expanding Abroad
The BEYOND Expo delegation enjoyed strong backing from both Indonesian and Malaysian governments, amplifying the impact of their business engagements. In Indonesia, BEYOND Expo collaborated with key government bodies such as the Indonesian Investment Coordinating Board (BKPM) and the Indonesian Chamber of Commerce’s China Committee (KIKT). These collaborations ensured that Chinese businesses had direct access to regulatory insights and market entry strategies. Notable figures such as Cecep Herawan, Secretary General of the Ministry of Foreign Affairs, and Rachmat Kaimuddin, Deputy Coordinating Minister for Infrastructure and Transportation, were pivotal in these dialogues.
Similarly, in Malaysia, BEYOND Expo connected the delegation with Chang Lih Kang, Malaysia’s Minister of Science, Technology, and Innovation, who provided critical insights into navigating Malaysia’s business landscape. These high-level interactions allowed Chinese companies to better understand the regulatory framework and tap into the resources needed to successfully expand into Southeast Asia.
Looking Ahead: BEYOND Expo 2025 and Its Global Impact
As BEYOND Expo 2025 approaches, it remains the premier platform for Chinese enterprises to connect with global companies and policymakers. Whether you’re an ambitious startup seeking to enter international markets or a well-established giant exploring new partnerships, BEYOND Expo 2025 will offer unparalleled opportunities. Held in Macao from May 21-24, this global event will host some of the most prominent names in business, technology, and government, making it the perfect venue to propel your business onto the world stage.
Don’t miss the chance to connect with top decision-makers from across the globe. With a proven track record of fostering cross-border partnerships, BEYOND Expo 2025 is the event that will open doors to new markets and limitless possibilities.
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About BEYOND Expo
The BEYOND International Technology Innovation Expo (BEYOND Expo) is Asia’s leading annual technology event. Serving as a dynamic platform since 2021, BEYOND Expo not only showcases global technological innovations but also provides a unique opportunity to foster innovation upgrades across diverse industries and regions. BEYOND Expo has attracted participation from Asia’s Fortune 500 companies, multinational corporations, unicorn companies, and emerging startups. Through a multifaceted approach involving expos, summits, and various activities, BEYOND Expo has successfully cultivated an innovative ecosystem, propelling collective development in the Asia-Pacific region and the global technology innovation industry.
[1] Source: Singapore Economic Development Board (EDB), 2024